Title \\ Senior Project Manager
Timeline \\ 6 Months Repeated Annually
Description \\ Marketing campaign to provide a fun program for HR departments, who send pet owners to a landing page to learn about their Nationwide pet insurance benefits. To help drive participation, the campaign allows participants to enter to win a wellness-themed grand prize, with smaller bi-weekly prizes along the way. No purchase is necessary to join, but employees who request a quote can earn additional entries and opportunities to win.
Responsibilities \\ Managing 7-person internal team members and 13+ external vendors to develop landing pages, rules/regulations, and assets, and ensure the backend operations.
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